A marketing video quiz is an interesting way to test your knowledge of marketing, branding, and advertising. It can be tough trying to find the time to watch all of the advertisements in the world, so creating a quizzing website with questions and answers about marketing related topics and material is a great way to do that!
Not only are you helping others learn more about marketing, you get to earn some extra points for it! The best part is, you can easily share your results with other users to help them along their own quests for certification.
Take our free quiz now!
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You will need to have an account on YouTube to take this quiz. Once you have one, you can start creating your marketing video quiz channel by clicking here!
After you create your channel, you will want to pick your category and cover image. Then, you will choose if you would like to include text under each question or not.
How can I create a video marketing quiz?
Creating a free YouTube marketing quizzes is one of the easiest ways to do this. You can use free website platforms or you can make your own using Adobe Photoshop or other software.
There are many free websites that allow you to add some content, add an audience, and then it will automatically generate a video for you! This is great because you don’t have to go out and buy expensive software or hire someone else to create a video for you.
By adding value through our products and services, we can help people learn more about us while also creating new followers and customers. By starting with a question and answer format, people will feel more connected to what you are selling and yourself as a person.
Interactive resources such as calculators, games, and recipes are perfect ways to integrate videos into your marketing campaign. People love engaging with entertaining materials so this is a way to draw in new users and shoppers.
Running a quiz on your site will help people find you online and connect with you. Many sites offer a free trial so there is no risk involved if you want to try it out.
How can I use a video marketing quiz in my marketing campaigns?
Many experts agree that having a live stream or webinar is one of the best ways to promote your business. But how you structure the event, what content you include, and the length of the talk are all important factors in achieving its goal of attracting new customers.
That’s where a marketing quiz comes into play!
A marketing quiz is an interactive question and answer session that focuses on products and services from your company. It could be about your industry as a whole or specific items within it. The questions are structured such that they require someone familiar with your product to provide an answer, so most people watching know who these quizzes will appeal to.
These videos can easily be created using free software like Adobe Spark or YouTube. They are very popular due to their ease of use and potential to draw in new audiences.
What makes them effective is the element of competition. People want to see which companies succeed with advertising their products and not necessarily which ones are the best at promoting themselves. By creating a quiz that compares two similar products, audience members have something to look into.
They can find out if one is better than the other or whether both work well for different things.
What are the different types of video marketing quizzes?
Almost every business these days will add at least one (if not several) videos to their channel. It is very common to see businesses adding product launch or company announcement videos, educational videos, vlogs (personalized YouTube channels), etc.
There can be many reasons why they choose to add a video to their channel. For some it is because they just love making things and shooting videos, so they start filming experiments and putting them onto the internet for people to watch.
For other companies, it is due to the presence of social media. Social media sites like Facebook and Twitter have become integral parts of our daily lives, as we constantly keep up with friends, family, and colleagues.
By having a channel on such websites, your company gets exposure that would otherwise go unseen. People find content from the website and view it, thus promoting your brand.
What makes a good video marketing quiz test question is whether it is direct and to the point. You want to clearly define the term under testing before asking the question.
Who should create a video marketing quiz?
As mentioned earlier, you can make your own quiz to test their knowledge of marketing terms and strategies. But who should do this job is another question!
As content creator, you can start by creating the quiz. You can use a website or software such as Google Docs to design it and then edit it later.
Then you can pick if you want to test for general or niche-specific terms, and what level of detail you would like to include. For example, rather than only asking if they know what AIDA (Acquire, Interest, Demand, Action) is, you could also ask about other components of that strategy.
After it’s all completed, you can launch your quiz and begin distributing it. And you can even add rewards or prizes to enhance engagement!
But before you go through all of that effort, there are two things you must consider when choosing who will take the survey.
Who will accept the reward money
And how will you get feedback from respondents?
Option one: Use SurveyMonkey or similar free services
You can use a service like SurveyMonkey to create and distribute your quiz. This way, users don’t need access to editing tools to take it.
However, most people won’t feel comfortable giving their personal information to a company that offers rewards. If participants aren’t careful with their responses, they may be exposed to identity theft or fraud.
Who should use a video marketing quiz?
With the explosion of digital media that we have today, content is almost a thing of redundancy. You will probably notice that most large companies are producing at least some form of videos to promote their products or services.
This is because marketers realize how powerful it can be!
By creating engaging, entertaining videos with solid messages, you’ll reach your audience in a much more direct way than just talking about things.
Video allows you to show what the product or service does, how it works, and all the uses for it. This is very effective as people love to see themselves using a tool or product so they feel motivated to try it out or buy it.
There are many ways to create a video marketing campaign, but one of my favorite simple strategies is creating a YouTube channel.
You can pick any topic – even ones that are related to your field or area of business. By doing this, you’re establishing yourself as an expert in your space while also building up your own personal brand.
But why would anyone watch a video if no one was giving away free stuff? That is where a YouTube giveaway comes into play!
Giveaways are great sources of exposure for your company and additional income for you. People watching the video may want to purchase something, or maybe they already do, which further boosts your sales.
How can I gain attention?
As discussed earlier, your message or content is not interesting unless someone else adds it to their circle of knowledge. People are busy these days so creating engaging messages can be tricky.
That’s why there are several ways to market your business using media. You know those commercials that talk about a product for a little while before adding “Hey, look! It’s related to this thing we care about”? That’s a marketing tactic.
It works because people are subconsciously drawn towards products that seem relevant.
What should I talk about?
Choosing your video topic is an important first step to creating a successful marketing video. You don’t want to pick a boring topic, that people will watch all the way through only to find out it was a re-hash of something else someone said earlier!
Too often we see videos which are just a repeat of the person speaking for several minutes without anything happening or action taken by the viewer. It is very uninteresting and sometimes even annoying!
So how do you choose a interesting topic? Here are some tips.
How can I make it interesting?
Videos are one of the most powerful forms of marketing you can use. With that said, how you choose to market your business depends on what kind of video you want to create.
If you want to gather attention for your product or service, then teaching people something about the products/services is great. Product reviews are a popular way to do this.
A product review with voice-over and animated illustrations is an efficient way to go about it. If you’re more creative, you could even narrate your own illustration!
You can also do a quick how-to guide using the product. Creating a step by step tutorial takes longer than telling a story, so pick which is better for your audience.
But before you start filming yourself, think about what types of videos your competitors have done and take notes. You don’t need to be like them, but you should understand their style and what works for them.
